Yearly Archives: 2012

What’s New in Marketing? Responsive Web Design

by Frank Scotti, Creative Director 1.2 billion mobile users worldwide. 8.4% of website hits come from mobile devices now. In the U.S., over 25% of mobile web users only use mobile devices to access the internet. As these numbers increase … Continue reading

Posted in Being Frank... | Tagged , , , , , | Leave a comment

Target Hits the Bullseye

by Jessica Bush, Project Coordinator With today’s fast-paced outflow of technology, companies are finding new, more subliminal ways to keep customers hooked. Marketers now have a plethora of complex, but invaluable data right at their fingertips. The next step, which … Continue reading

Posted in Whizbangery | Tagged , , , | Leave a comment

The Coffee Pot Gets the Cold Shoulder

By Jessica Bush, Social Media Intern Intern. The term, most often used to describe a part-time collegiate employee, has so many negative connotations. Most students my age spend months trying to secure a coveted internship, only to find themselves making … Continue reading

Posted in Cadet Chronicles | Tagged , , , | Leave a comment

Marketing on a Shoestring Budget

The North County Business Resource Center, in partnership with the Paso Robles Chamber of Commerce, put on a seminar series entitled “Exceed Your Vision.” Whizbang’s Creative Director, Frank Scotti, presented on Tuesday, August 21, 2012. Frank’s presentation was titled “Marketing … Continue reading

Posted in Current Work | Tagged , , , | Leave a comment

My Experience at Whizbang

When I first heard about the internship opportunity with Whizbang Marketing Firm, I wasn’t sure what to expect but there was an opening for a data analysis intern so I decided to go for it. Working for them over the … Continue reading

Posted in Cadet Chronicles | Tagged , , | Leave a comment

On Best Global Brands 2011

Well, it’s out. Interbrand’s list of the 100 Best Global Brands of 2011. It’s been a tough year for brands, no doubt, with national protests, boycotts and lawsuits against these entities. But these 100 brands have continued to innovate, reinvent, … Continue reading

Posted in Being Frank... | Tagged , , , | Leave a comment

SLO County Hospitality Social Media Report

by Jessica Wynne, Communication Coordinator Whizbang recently finished the SLO County Social Media Report on Hotels and Lodging. The report is the first of its kind and it covers valuable social media information on the county’s greatest tourism asset, hotels … Continue reading

Posted in Current Work | Tagged , , , , , , , , | Leave a comment

It’s Not So Scary After All

by Cristina Mundy, Marketing Intern I heard about Whizbang Ideas at my marketing clubs weekly meeting. Amanda the Business Development Coordinator came into the classroom to share all the exciting news that Whizbang Ideas was involved with. Right after her … Continue reading

Posted in Cadet Chronicles | Tagged , , | Leave a comment

What is a brand?

by Frank Scotti, Creative Director Technically, a brand is a name, term, or symbol that differentiates a product or service from its competitors. But it is much more than that. It is the most important measure of your company’s success. A … Continue reading

Posted in Being Frank... | Tagged , , , , , | 1 Comment

Design in Progress

by Brendan Lee, Graphic Design Intern I found out about the opportunity to intern at Whizbang by way of an email sent to a club in my major. I responded not knowing too much about Whizbang but I found out … Continue reading

Posted in Cadet Chronicles | Tagged , , , , | Leave a comment