Tag Archives: Central Coast advertising

Being Frank On Their Experience

Posted on February 2, 2012 by whizbangideas

by Frank Scotti, Creative Director Too much advertising these days seems to be about the product or service and about the people who bring you these products or services. We used to believe that marketing to consumers was about creating … Continue reading →

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An Art Director’s Muse

Posted on October 19, 2011 by whizbangideas

I remember back in 1991, I went to work for BBDO in Los Angeles, under the creative direction of Steve Hayden, the writer/creator of the infamous 1984 Apple Computer spot. By this time, I had been working on an Apple … Continue reading →

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Local Marketing Firm Brings National Experience to Grover Beach

Posted on December 6, 2010 by whizbangideas

by Christine Gorney, Communications Specialist GROVER BEACH, Ca. – The City of Grover Beach has recently decided to revamp their image to increase awareness of the area and make Grover stand out as a unique destination on the Central Coast. … Continue reading →

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Being Frank On City Branding

Posted on June 18, 2010 by whizbangideas

by Frank Scotti, Chief Idea Officer Have you heard? Paso Robles is “Authentic California.” Not sure exactly what this means. Is Paso home to a large Hispanic population from the days of the Mexican land grant, Rancho Paso de Robles? … Continue reading →

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