Tag Archives: whizbang

Being Frank On Their Experience

Posted on February 2, 2012 by whizbangideas

by Frank Scotti, Creative Director Too much advertising these days seems to be about the product or service and about the people who bring you these products or services. We used to believe that marketing to consumers was about creating … Continue reading →

Posted in Being Frank... | Tagged Advertising, Central Coast advertising, creativity, Experiences, frank scotti, san luis obispo, san luis obispo advertising, san luis obispo marketing, whizbang | Leave a comment

10 practices that separate the marketing professional from the amateur.

Posted on January 25, 2012 by whizbangideas

by Ellen Curtis, Creative Commander With the start of a new year is a chance to adopt new practices. One that caught my attention recently is the process called Mise en Place (MEEZ-ahn-plahs). It’s a French culinary term that means … Continue reading →

Posted in Creativity Countdown | Tagged competitive analysis, customer analysis, ellen curtis, key messages, marketing objectives, marketing pieces, marketing plans, marketing strategy, positioning, san luis obispo advertising, san luis obispo marketing, SWOT analysis, whizbang, Whizbang Ideas, Whizbang marketing firm | Leave a comment

It Runs in the Family

Posted on January 11, 2012 by whizbangideas

By Casey Campbell, Mission Coordinator It is often said that small businesses are the lifeblood of America, and working with many small businesses I could not agree more. Each entrepreneur brings something new to the market that was not there … Continue reading →

Posted in Small Biz Buzz | Tagged business strategy, entrepreneurs, san luis obispo, san luis obispo advertising, san luis obispo marketing, small business entrepreneurs plan, small businesses, whizbang, Whizbang Ideas, Whizbang marketing firm | Leave a comment

Being Frank On Taking a Face-plant

Posted on January 5, 2012 by whizbangideas

by Frank Scotti, Creative Director It is becoming rare these days that a company will send you to their website. More and more we are being asked to visit them on Facebook. This is a good tactic if properly thought … Continue reading →

Posted in Being Frank... | Tagged Facebook, Facebook strategy, frank scotti, san luis obispo advertising, san luis obispo marketing, social media strategy, whizbang, Whizbang Ideas, Whizbang marketing firm | Leave a comment

On Personal Branding

Posted on November 17, 2011 by whizbangideas

by Frank Scotti, Chief Idea Officer Branding isn’t just for companies anymore. As we become hyperconnected to the other two billion people online, it is becoming harder and harder to grab and keep an audience. And isn’t that what … Continue reading →

Posted in Being Frank... | Tagged frank scotti, online branding, personal branding, san luis obispo advertising, san luis obispo marketing, taglines, whizbang, Whizbang Ideas, Whizbang marketing firm | Leave a comment

To Groupon or Not to Groupon

Posted on November 11, 2011 by whizbangideas

by Casey Campbell, Mission Coordinator For the past few years, coupon sites like Groupon and Living Social have been changing how small businesses do their advertising, marketing and promotions. Depending on who you ask, these deal sites are either the … Continue reading →

Posted in Small Biz Buzz | Tagged business deals, Casy Campbell, coupong websites, deal sites, dicount websites, Groupon, living social, online deals, san luis obispo advertising, san luis obispo marketing, whizbang, Whizbang Ideas, Whizbang marketing firm | Leave a comment

9 Do’s and Don’ts for Facebook Success.

Posted on November 4, 2011 by whizbangideas

by Ellen Curtis, Creative Commander During October, I attended the Facebook Success Summit, a series of webinars about the latest and greatest strategies and tactics for Facebook marketing. One of the presenters was Jan Rezab from Socialbakers, a website that … Continue reading →

Posted in Creativity Countdown | Tagged ellen curtis, Facebook, Facebook content, Jan Rezab, san luis obispo marketing, social media, socialbakers, whizbang, whizbang marketing | Leave a comment

Design(er) in Progress

Posted on October 26, 2011 by whizbangideas

by Brad Matsushita, design intern While it may be a month into my adventure in the wonderful world of Whizbang, as a design intern I’m still in progress. Not only in the myriad of my projects, from logo development to … Continue reading →

Posted in Cadet Chronicles | Tagged design internships, graphic design, internships, san luis obispo advertising, san luis obispo marketing, whizbang, Whizbang Ideas, Whizbang marketing firm | Leave a comment

An Art Director’s Muse

Posted on October 19, 2011 by whizbangideas

I remember back in 1991, I went to work for BBDO in Los Angeles, under the creative direction of Steve Hayden, the writer/creator of the infamous 1984 Apple Computer spot. By this time, I had been working on an Apple … Continue reading →

Posted in Whizbangery | Tagged Apple, Central Coast advertising, frank scotti, san luis obispo marketing, Steve Jobs, tribute to Steve Jobs, whizbang, Whizbang marketing firm | Leave a comment

Being Frank on “i”

Posted on October 12, 2011 by whizbangideas

(This post was written one week before the passing of Steve Jobs) by Frank Scotti, Chief Idea Officer It may be a futile statement, but I’d like to be the first one to officially declare the “i” movement retired. I’m … Continue reading →